FUTURE/CONVERGENCE - Facebook is now doing TV, how long before they do film

Article by NoFilmSchool.

Facebook are doing video series entitled Humans Of New York and have released a trailer on Vimeo 


Humans of New York Trailer from Brandon Stanton on Vimeo.
...

Article about this new service, Watch
https://techcrunch.com/2017/08/09/facebook-watch/

YARDIE - Marketing

Idris Elba is an actor internationally and to the US best known as crime series The Wire as well as to British audiences in the police drama Luther. He is currently part of the supporting ensemble of the Marvel Cinematic Universe, however he does not share any of the star power of Chris Evans or Chris Hemsworth, let alone Robert Downsey Jr or Scarlet Johannson.

Similar to the star of Working Title's surprise hit Baby Driver Ansel Elgort, Idris Elba is an actor who has been developing a gradual career within the music industry.

- He has some tabloid coverage due to his, and was written about by Mail Online while filming Yardie, they labelled it a "gritty new film". This won't get as much coverage as Renee Zellweger's resurface and rumoured plastic surgery did in the right-wing tabloid last year.

- The casting chaos, with a girl nearly dying according to report 

http://www.ok.co.uk/movies/1068081/police-shut-down-idris-elba-casting-call-the-dark-tower-hackney-yardie

https://www.standard.co.uk/news/london/police-called-to-hackney-casting-call-for-new-idris-elba-film-as-hundreds-line-streets-to-audition-a3533821.html

Was covered on Twitter, but very minimally 

IDRIS ELBA

- Is present on social media with promoting films he stars in and other projects in music and TV

WARP Yardie

IMDB entry

09.05.16
THIS COULD HAVE BEEN A POTENTIAL SOCIAL MEDIA MARKETING COUP 
http://www.ok.co.uk/movies/1068081/police-shut-down-idris-elba-casting-call-the-dark-tower-hackney-yardie

05.07.16
http://www.indiewire.com/2016/07/idris-elba-yardie-directorial-debut-cocaine-1201702834/


16.05.17
- http://variety.com/2017/film/global/idris-elba-begins-production-on-directorial-debut-yardie-1202428368/
- https://www.screendaily.com/news/first-image-for-idris-elba-directorial-debut-yardie-released/5117865.article
- https://www.bleedingcool.com/2017/05/16/yardie-directorial-debut-idris-elba-begins-production/
- http://www.getsurrey.co.uk/news/surrey-news/idris-elba-set-london-directing-13041429
- https://www.heyuguys.com/idris-elbas-yardie/

18.05.17
http://jamaica-gleaner.com/article/entertainment/20170518/idris-elba-begins-production-yardie

26.06.17 (tabloid coverage due to Idris Elba having some star appeal, though not A-List)
http://www.dailymail.co.uk/tvshowbiz/article-4639554/Idris-Elba-spotted-filming-Jamaica-Yardie.html

Continue next time.